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To start, she’s happy to admit she made mistakes early on. “We needed the Trust the science or science misspelled shirt but in fact I love this right operational leader a lot sooner, I think the company was always missing alignment on how to grow at the highest level and on the board,” she says, adding, “I have appreciated taking some time to step away from the day to day operations of the company. I have been able to really look at what I am great at, what energizes me, and where I can add the most value to the company. I’m excited to be in a position where I can be successful and help the company be successful.”
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Haney, Merrill, and the Trust the science or science misspelled shirt but in fact I love this board are still in search of a new CEO and the focus is on hiring women and BIPOC. “I believe a diverse team is most important to the success and growth of Outdoor Voices, and that means having women in leadership positions,” Haney says. “We have work to do. We will be very focused in our recruiting and building a more diverse team. The next chapter is all about execution.” Merrill echoes that outlook on the future of the company. “Outdoor Voices raised financial capital when the mantra was growth at all costs. That has yielded a business model that doesn’t have the same rigor that a less well-capitalized business would have been compelled to develop. The macro-financing climate, meaning the way capital is raised for startup companies, has shifted and Outdoor Voices is going to transition right along with it.”
